Lessons from The Lean Startup: The Build-Measure-Learn Loop

(In a series of posts I’m going to go over the core concepts from Eric Ries’ “The Lean Startup.”)

Eric Ries’s book, The Lean Startup, has been highly anticipated. Those who have followed his blog and talks have been eager to see these ideas expanded and assembled in one place. When my pre-ordered copy arrived in the mail, it cut right to the top of my reading list. Now, more than ever, when I hear an entrepreneur outline his or her startup strategy, I ask questions to see if they’re using Lean practices. If not, I give them an earful.

In this series of posts I’m going to pull out the key concepts from the book. This is not meant to be a proper review or a substitute for reading it. It’ll be more of a cliff’s notes. This way I’ll have something to send people when the topic of Lean Startup comes up at a party and I don’t want to seem as geeky as I actually am (at least in the moment). So here goes…

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Burning quotes with lasers!

I used a laser cutter to etch this Jorge Luis Borges quote onto a piece of hardwood at TechShop in Menlo Park this summer. It was a gift I bestowed on a fire-loving comrade at Burning Man in August.

It reads:

Time is the substance from which I am made. Time is a river which carries me along, but I am the river; it is a tiger that devours me, but I am the tiger; it is a fire that consumes me, but I am the fire.

Borges also wrote:

Life itself is a quotation.

Nemonics is Looking for Developer Interns (And we’ll actually pay you!)

We’re looking for some fresh blood to help us over the next several months in web design and web development. Hours and location are flexible. Read on for more info.

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(Source: interns2011)

Don’t We Look Good on TechStars?

Don’t Nemo and I look good on the TechStars Reality TV show? Ya, we thought so. Bloomberg produced a series about the first round of startups in the New York session of the coveted TechStars incubator program. While Nemonics didn’t get in this round, we’re still proud to be background fodder for the show. Yes, we’re obviously being cut into the sequence titled “weird video pitches David Tisch had to watch while vetting applicants,” but I’m glad I’m just the guy with the dog and not the one singing or breakdancing.

We’re very excited to be applying for the winter TechStars session. Wonder what we’ll do to top the dog. Breakdancing?

We’re Looking for Design Geniuses

We’re on the lookout for designers to push QuoteTh.is to the next level. We need a person or firm with experience in detailed user interaction work, as well as a great aesthetic for web design. If this is you or someone you know, please drop us a line: jacob [at] nemonicsmedia.com 

QuoteTh.is in the Scene’s Annual Innovation Issue

We’re honored and excited to be numbered among the Scene’s “Ten Forward-Thinking Ideas that are Pushing Nashville–and the World-Into the Future.” Special thanks to Managing Editor Jack Silverman for writing our section. We’re number nine on the list, but I highly suggest checking out the whole roster.